Elevate your confidence and perform under pressure.
Build your elite mindset.
What to Expect
A High-Impact Mental Performance Experience
The Mental Performance Summit is a fast-paced, virtual conference designed for those who want to sharpen their edge.
With six elite speakers that include championship-level practitioners, you’ll gain proven frameworks, applied tools, and real-world strategies used with professional athletes, high performers, and top organizations.
Practical Tools You Can Apply Immediately
In just 3.5 powerful hours, you’ll learn actionable mental performance strategies to help you and others think clearer, respond stronger, and perform more consistently under pressure.
You won’t just leave inspired—you’ll leave equipped with tools, language, and confidence to elevate your impact right away.
Our Mission
At the Mentally Strong Institute, we have a goal of helping 10 million people be mentally strong in the next 10 years!
We help leaders, athletes, and teams increase their influence, grow their confidence, and get to their goals quicker.
We are a group of Executive and Mental Performance Coaches who will help you learn practical tools, challenge limiting beliefs, and step boldly into your full potential.
At MSI, we believe confidence is a skill, mental strength is trainable, and everyone deserves the support to become Mentally Strong!
Speakers
MS, Mental Performance Coach and Keynote Speaker
Josh Lifrak
Over the past 20 years Joshua Lifrak, M.S., has worked with elite athletes and corporate leaders to help them perform at their highest levels. He is currently the Director of Performance and Coaching for Limitless Minds and the President of Lift Up Consulting. He has consulted with the following companies: Johnson and Johnson, McDonald’s, Workday, Sherwin-Williams, KPMG, and Amazon.
He previously served as Director of the Mental Skills Program for the Chicago Cubs, playing a key role in building the mindset and culture that helped the team win its first World Series in 108 years. From 2019–2021, he was the Major League Mental Performance Coach for the New York Mets. Josh’s first book, Win Today, will be published in June 2026 by Wiley. He will also serve as the Summit’s emcee, bringing his dynamic presence and energy to guide the event experience.
Josh’s talk is titled: “Win Today: Six Steps to Mental Resilience, Peak Performance, and a Thriving Life”
MA, Mental Performance Coach and Keynote Speaker
Lauren Johnson
Lauren is a mental performance coach and keynote speaker. She works with CEOs, professional athletes, and Fortune 500 companies through national speaking engagements, educational training workshops, and consulting. Prior to opening her own consulting practice, Lauren served as the Mental Conditioning Coordinator for the New York Yankees.
She received her Master’s Degree in Performance Psychology from National University. Lauren’s practical, straightforward advice and mental performance strategies help individuals become elite decision-makers because her belief is you become elite by choice, not by chance.
Lauren’s talk is titled: “Elite by Choice”
MA, Mental Performance Coach and Keynote Speaker
Zach Brandon
Zach Brandon is a nationally recognized Performance and Leadership Coach who partners with sport coaches and high-achieving leaders to help them win more and live better. Zach is the Founder of MVP Mindset Consulting, LLC, and spent the past seven years serving as the Head of Mental Performance and Coach Development for the Arizona Diamondbacks and continues to support the organization in a Leadership Consultant role.
Prior to his work in professional baseball, Zach served as a Mental Conditioning Coach at IMG Academy, where he helped elite youth athletes and consulted with Olympic track and field athletes. He is the host of the Win More, Live Better podcast, a top 5% globally ranked show, and has delivered presentations to NASA, ReliaQuest, Gatorade, Matson Money, Blue Cross Blue Shield of Arizona, and USA Baseball.
Zach’s talk is titled: “The Coach’s Playbook: Strategies for Winning More and Living Well”
MA, CMPC, Mental Performance Coach, Tampa Bay Rays
Kris Goodman
Kris Goodman, M.A., CMPC is the Major League Process and Development Coach for the Tampa Bay Rays, where he works with Major League players to develop elite decision-making and mental skills. A former collegiate athlete at the University of Iowa, Kris was drafted by the Miami Marlins and played four seasons of professional baseball. His passion for mental performance began as a high school athlete and continues today as he helps competitors at all levels build mental strength.
Kris earned his Master’s in Sport and Exercise Psychology from Minnesota State University, Mankato and is a Certified Mental Performance Consultant. He gained experience working with high school and collegiate athletes and served as a Mental Conditioning Coach at IMG Academy, supporting athletes across multiple sports from around the world.
Kris’s talk is titled: “Major League Resilience”
PHD, Sport Psychologist and Director of Mind Health & Wellness, Boston Celtics
Dr. Kerry Guest
As a Sport Psychologist and Certified Mental Performance Consultant, Dr. Kerry Guest’s professional mission is to help people know themselves better than they knew themselves before in order to solve their problems. Primarily, Kerry supports the wellbeing of individuals, teams, and leaders in bolstering their self-awareness and emotional intelligence.
Kerry’s professional roles across diverse contexts (e.g., Indiana University Athletics, Sun Devil Athletics at Arizona State University, IMG Academy) characterizes some of his unique experiences in high performance. Trained and licensed as a Clinical and Sport Psychologist, Kerry currently serves as the Director of Mind Health & Wellness for the Boston Celtics following roles as the Mental Health Specialist for the Arizona Diamondbacks and as an external performance consultant to Deloitte Principals, Partners, and Managing Directors.
Keynote Speaker, Bestselling Author, and Host of the Mental Performance Summit
Dr. CINDRA KAMPHOFF
Dr. Cindra Kamphoff is an award-winning keynote speaker and certified mental performance coach for leaders, athletes, and championship teams. She has provided mental training for the Minnesota Vikings, and has worked with companies such as Bobcat, Verizon, Target, Walmart, and Northwestern Mutual.
She is the author of the Amazon bestseller, Beyond Grit: Ten Powerful Practices to Gain the High Performance Edge. Her upcoming book, The Confidence Habit: 7 Core Practices to Transform Self-Doubt to Self-Belief will be published September 1st, 2026 by Simon & Schuster. She is the owner of the Mentally Strong Institute, and has a podcast called The High Performance Mindset which has over 700 episode and is ranked in the top .05% of all podcasts globally.
Cindra’s talk is titled: “How to Make Confidence a Habit”
Who Should Attend
- Mental performance consultants and coaches who want advanced tools and fresh frameworks
- Leaders and high achievers committed to performing consistently under pressure
- Coaches, educators, and sport leaders developing confident, resilient athletes and teams
- Entrepreneurs and business builders strengthening mindset to scale impact
- Athletes and performers ready to sharpen decision-making, focus, and composure
- Professionals navigating growth, transition, or higher expectations
- Anyone craving more mental tools, confidence, clarity, resilience, and community
$59
$39!
The First 150 Attendees Get Early Bird Pricing!
Your registration includes full access to the live 3.5-hour Mental Performance Summit and its recording, plus a free hardcover copy of Dr. Cindra’s upcoming book, The Confidence Habit: 7 Core Practices to Transform Self-Doubt to Self-Belief when it releases in September 2026 (a $30 value!) to reinforce the themes, topics, and takeaways from the Summit itself.
FAQs
Will I receive a recording of the Summit if I cannot attend live?
Yes. All registered participants will receive access to the Summit recording a few days after the event. You can watch it at your convenience.
When will I receive Dr. Cindra’s new book The Confidence Habit that comes as a bonus with registration?
If you are a U.S. resident, you will receive a hard copy of The Confidence Habit when the book launches in September. The book will be sent to the address you provide when you register for the Summit.
Yes. All registered participants will receive access to the Summit recording a few days after the event. You can watch it at your convenience.
How do I attend the Summit?
The Summit will be hosted live on Zoom. After you register, you will receive a confirmation email with your Zoom link and instructions for joining the event.
Do I need to attend the entire Summit live?
No. If you miss any part of the event, the recording will be sent to all registered attendees.
Who is the Summit designed for?
The Mental Performance Summit is designed for leaders, coaches, sport psychology professionals, mental performance consultants, and anyone interested in applying evidence-based mental performance tools to help themselves or others perform at their best.
Will there be an opportunity to ask questions during the Summit?
Yes. Participants will be able to submit questions during the event through the Zoom chat and Q&A features.
How long is the Summit?
The Summit will run for approximately 3.5 hour starting at 8:30am and ending at noon Central Standard Time.
Is this event beginner friendly?
Yes. Whether you are new to mental performance or an experienced in the topic, the Summit will provide practical tools and research-based insights you can apply immediately.
Can I share my registration with someone else?
Each registration is intended for one participant so everyone can receive the event materials and bonuses.
Who should I contact if I have questions or need help registering?
If you have any questions about the Summit or need assistance with registration, please contact our team at info@mentallystronginstitute.com.
PRESENTED BY MENTALLY STRONG INSTITUTE
Questions? info@mentallystronginstitute.com